{"data":{"prismicArticle":{"uid":"wipro-struggles-for-stability-amidst-shifting-ai-landscape-mo32g9cq","tags":["politics"],"first_publication_date":"2026-04-17T16:56:07+0000","last_publication_date":"2026-04-17T16:56:07+0000","data":{"third_party_url":null,"title":{"text":"Wipro Struggles for Stability Amidst Shifting AI Landscape"},"rating":null,"datetime":"2026-04-17T09:42:00+0000","img":{"url":"https://images.prismic.io/prad%2Fc2c9c5fe-d710-4a20-b6bd-5e025ca5d2d9_wipro.jpg?auto=format%2Ccompress&rect=0%2C108%2C1200%2C592&w=2028&h=1000"},"embed":{"embed_url":null,"thumbnail_url":null,"author_url":null,"title":null},"content":{"raw":[{"text":"Wipro, India’s fourth-largest software exporter, is encountering significant challenges, as evidenced by its top-line contraction for the third consecutive fiscal year. This trend is particularly striking against the backdrop of its larger competitors, underscoring the intense pressure Wipro faces to remain relevant in a rapidly evolving technological environment. The company is grappling with the disruptions brought about by advancements in artificial intelligence (AI), necessitating a reevaluation of traditional business practices and client engagement strategies."},{"text":"Despite a continued revenue decline, Wipro has managed to mitigate its losses, with a mere 0.3% contraction in FY26 compared to a more staggering 3.2% in FY24. This relative improvement is attributed to a notable uptick in large deal wins, with total contract values soaring to $16.4 billion in FY26 from $14.3 billion the previous year. However, the optimism surrounding this growth is tempered by the company's cautious outlook for the first quarter of FY27, where it anticipates either flat revenues or a modest 2% decrease. This outlook is influenced by sluggish client demand and delays in the ramp-up of a newly secured large project."},{"text":"Wipro's struggles are reflective of broader market dynamics, with the company facing specific client-related challenges that have significantly impacted profitability in the March quarter. The operating margin (EBIT margin) contracted by 30 basis points sequentially to 17.3%, following a previous quarter that had shown an encouraging margin expansion. The interplay between project ramp-ups and currency fluctuations will be pivotal in determining future margin performance, especially as the rupee's depreciation in the March quarter provided some support to profitability metrics."},{"text":"In a strategic pivot, Wipro's management has adopted a cautious approach to campus recruitment, a response to the changing business landscape that has led to a gradual decline in recruitment levels over the past four years. Although there was no specific hiring guidance for FY27, the company reported a significant drop in its employee attrition rate, falling to 13.8% in the March quarter—the lowest since early 2021. While the stock has seen a nearly 10% increase over the past month, buoyed by a weaker rupee that enhances revenue realizations, investors must remain vigilant before considering new investments, as a meaningful financial rebound appears contingent on upcoming quarterly results."}]}}},"relatedArticles":{"edges":[{"node":{"uid":"rohit-sharmas-show-titled-family-full-house","data":{"third_party_url":null,"title":{"text":"Rohit Sharma's show titled ‘Family Full House'"},"img":{"url":"https://images.prismic.io/prad/QylqZAZrD_TulSXL_rohithfamilyshow%60jj.JPG?auto=format,compress&rect=0,0,2028,1000&w=2028&h=1000"},"datetime":"2026-08-31T13:31:00+0000"}}},{"node":{"uid":"self-control-and-the-politics-of-insecurity","data":{"third_party_url":null,"title":{"text":"స్వీయ-నియంత్రణ మరియు అభద్రతా 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